Oh that joke is as old as you can imagine, and I have heard a lot of them. And I have heard “offices will be paper free when (you fill in the blank)”. In fact, I was once one of those people and to an extent still am because it is still true.
For many years now we have heard the song of business intelligence, how important it is, and how organizations will be increasing their focus in this area, but to what degree? When it is only data being analyzed, there is a shortfall, and that is related to the processes. It is one thing to look at data but without knowing the processes, analyzing them, and identifying areas for improvement, business organizations will miss the true potential of extending business intelligence to the fullest.