About Report:
The AIIM Industry Watch: Future of IIM is a comprehensive research study that delivers critical insights into how organizations are transforming their information strategies through AI, automation, and governance. By surveying both information management practitioners and technology buyers, this study provides a 360-degree view of how organizations are modernizing their information strategies to drive efficiency, compliance, and innovation.
This research will explore
✔ How organizations assess, implement, and measure the success of IIM technologies
✔ The key decision-making factors influencing technology buyers in selecting IM solutions
✔ The role of automation and AI in driving efficiency, compliance, and data governance
✔ How practitioners are adapting their roles, skills, and strategies in response to emerging technologies
✔ Barriers to success, including data quality, security, and interoperability challenges
Why This Research Matters:
Our latest data shows:
📌 72% of organizations say information management is becoming more critical to business success
📌 64.9% of information management professionals are directly involved in purchasing decisions for key technologies
📌 77% of organizations are actively evaluating or implementing AI, but many struggle with data quality and governance

Sample Survey Questions
General Questions for All Respondents
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How would you describe your role in your organization?
- What are your organization's top three priorities for improving information management in the next 12 months?
- Which of the following technologies does your organization currently use or plan to adopt in the next 12-24 months?
For Practitioners (IM Professionals, Records Managers, etc.)
- How involved are you in selecting or purchasing information management technologies?
- What are your biggest challenges in implementing automation and AI in information management?
- Which skills do you believe IM professionals will need to succeed in the next 3-5 years?
For Technology Buyers (CIOs, IT Directors, Procurement, etc.)
- What are the most important factors when selecting an information management solution?
- What is your organization’s expected budget for new information management investments in 2025?
- What are the primary barriers preventing your organization from investing in new IM solutions?

Sponsorship Benefits:
AIIM’s Industry Watch Report is a premier industry research asset, offering limited sponsorship opportunities. Sponsors receive:
📘 An in-depth research report with exclusive insights into the state of IIM
🎯 Premium lead generation with 30-day exclusive access to buyer contact information (300+ expected downloads)
🔖 A private-label eBook for your content marketing (delivered 30 days post-release)
📢 Integrated social media campaigns through AIIM’s LinkedIn and X communities
🎤 Key findings featured in AIIM events and content throughout 2025

Investment Options:
- Full Sponsorship Member/Non-Member Cost: $13,500/$14,700
- Sponsorship without leads: $9,000/$9,900
- Sponsorship without custom deliverables: $9,000/$9,900

Publication Timeline:
- Sponsorship Deadline: May 15, 2025
- Publication Timeframe: Summer 2025
Secure your sponsorship today.
Don’t miss this opportunity to shape the future of information management and gain unparalleled visibility in the industry.
Connect with us today to reserve your spot and transform the way businesses manage information. For more details, contact Amy Michalski at amichalski@aiim.org or book a meeting here.
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