“To Fly. To Serve.” That’s the motto of British Airways, a carrier I have flown for many years. When I first saw those words displayed on a plaque in the cabin as I boarded my flight, I chuckled. At the time, they seemed rather pretentious for what has become a very commonplace, almost plebeian way to get folks from one place to another. Of course, the more I thought about it, the more I warmed to the seriousness with which somebody at BA viewed the enormous responsibility inherent in transporting hundreds of people across the Atlantic in a silver tube. I realized how much was riding on that bus!
And so it is with the governance of AIIM. Our Board of Directors is a body of elected representatives who are entrusted with advancing the organization’s mission and vision to serve an entire industry and its members. That’s as lofty an ideal as British Airways’. Fortunately, each Board member brings unique strengths, abilities and talents to fulfill the collective goal. It has been my pleasure to work with such motivated and committed individuals in this endeavor. Together we’ve undertaken numerous projects and steps to future-ready the AIIM system of education, certification and peer-to-peer connections.
If you -- or people you know -- are committed to the Intelligent Information Management practice and wish to contribute strategic guidance to its advancement through the work of the Association, please answer the call for nominations to the AIIM Board for the three-year term beginning on January 1, 2020. Details on the qualities and characteristics we seek (a sense of humor tops the list) along with instructions for submission are provided here.
With over 30 years of program, product, and business development experience, Peggy Winton is responsible for the strategic, technical, and business direction of AIIM. Peggy believes that marketing and technology are converging and moving to the forefront of the business in order to deliver the ultimate customer experience and adapt to a world that has shifted from physical to data, technology, and automation. She has applied this philosophy to a set of inbound methodologies that have resulted in significant reach and growth of the active AIIM community (now 200,000).
Winton joined AIIM in January, 2002 directly from Computer Sciences Corporation (CSC), where she served as Business Developer and strategist for the Consulting Group. Prior to CSC, Winton was Vice President and Chief Operating Officer for TTM, Inc., an international firm specializing in web-based and cooperative marketing programs for tourism development. She earned a Bachelor's Degree from Randolph-Macon Woman's College and a Master's Degree from the University of Maryland.