Information Management Blog

The AIIM Blog

Keep your finger on the pulse of Intelligent Information Management with industry news, trends, and best practices.

Peggy Winton

With over 30 years of program, product, and business development experience, Peggy Winton is responsible for the strategic, technical, and business direction of AIIM. Peggy believes that marketing and technology are converging and moving to the forefront of the business in order to deliver the ultimate customer experience and adapt to a world that has shifted from physical to data, technology, and automation. She has applied this philosophy to a set of inbound methodologies that have resulted in significant reach and growth of the active AIIM community (now 200,000). Winton joined AIIM in January, 2002 directly from Computer Sciences Corporation (CSC), where she served as Business Developer and strategist for the Consulting Group. Prior to CSC, Winton was Vice President and Chief Operating Officer for TTM, Inc., an international firm specializing in web-based and cooperative marketing programs for tourism development. She earned a Bachelor's Degree from Randolph-Macon Woman's College and a Master's Degree from the University of Maryland.

Blog Feature

AIIM Conference

Revealing the Invisible

As the AIIM team and I put the finishing touches on AIIM21: a galactic digital experience, our attention is laser-focused on the educational content we bring to this year's participants. We take our upskilling and uplifting responsibilities pretty seriously around here, believing that we have an outsized obligation to move the industry and the community up the business value chain. We know that Information Management leaders of the future rely on AIIM for knowledge and insight. In guiding and prepping the event partners and educators, I revisited an article that AIIM21 keynote speaker, Tom Koulopoulos wrote six years ago. Tom is no stranger to AIIM, having presented at our 2015 conference in San Diego. Here's a picture of him from that event: In the article, Tom offers five predictions for business and technology in the twenty years hence. As we welcome him back to the conference keynote stage, let's take a quick trip back in time to revisit Tom's original forecast from 2015. 

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AIIM Conference  |  Privacy

Protecting or Posturing: What's Acceptable in New Data Privacy Practices

Technology and apps that are helping to prevent illness, accidents, and crime also happen to collect a vast amount of personal data. Similarly, some of the video conferencing and collaboration platforms that we knowledge workers are all too familiar with are now using artificial intelligence to recognize participants and their behaviors. Are these new features a boost to efficiency and convenience or simply the latest attempt by providers to push the boundaries between convenience and intrusion?

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14 Steps to a Successful ECM Implementation

Making an ECM implementation successful requires planning and attention to detail. The best way to create the right solution is to identify organizational goals and priorities. Learn how to manage a successful implementation in our free guide.

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AIIM Conference  |  Digital Transformation

Opportunity in the Midst of Change

I don’t need to tell you that this year has been like no other we’ve ever experienced. The confluence of events, tensions, and loss has significantly disrupted our personal and professional lives. Even among AIIM members, we have witnessed the toll that these disruptions have taken on mental health, job security, and organizational productivity.

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AIIM Conference  |  Digital Transformation

Digital Transformation: Start with Simple

It’s no secret that AIIM believes every organization is on — or should be on — a Digital Transformation journey. In fact, AIIM itself is on its own Digital Transformation!

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AIIM Community

A Call to Service – Seeking Leaders to Help AIIM Soar to New Heights

“To Fly. To Serve.” That’s the motto of British Airways, a carrier I have flown for many years. When I first saw those words displayed on a plaque in the cabin as I boarded my flight, I chuckled. At the time, they seemed rather pretentious for what has become a very commonplace, almost plebeian way to get folks from one place to another. Of course, the more I thought about it, the more I warmed to the seriousness with which somebody at BA viewed the enormous responsibility inherent in transporting hundreds of people across the Atlantic in a silver tube. I realized how much was riding on that bus!

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AIIM Conference  |  Intelligent Information Management (IIM)

Motivation is Nice, Relevance Makes Change Happen

At AIIM, we believe that every organization is on — or should be on — a Digital Transformation journey. How effectively you navigate this journey relies on how adept your organization is at combatting the rising tide of information chaos. This requires new strategies and skills that extend beyond traditional ECM. We call this modern approach Intelligent Information Management.

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