[Podcast] Are You Data Rich, or Data Poor?

By: Kevin Craine on October 15th, 2020

[Podcast] Are You Data Rich, or Data Poor?

In this episode of AIIM On Air I am joined by Greg Council, VP Marketing and Product Management at Parascript. Greg is a member of the AIIM leadership council and an expert in digital transformation using tools like advanced data extraction, taxonomy, and search.

We discuss document processing automation and the rising application of Machine Learning. Greg explores the current challenges and opportunities in IIM today by asking “are you data rich, or data poor?” He anticipates that soon organizational success will be measured by how much value organizations are able to get from data and those organizations that remain behind the curve will be at a disadvantage.

This perspective is supported by our research here at AIIM. In our latest Industry Watch Report on Process Automation, 24% of our survey respondents said that it is critical for their organization to survive, and 29% feel it is essential in order to grow and expand; over a quarter of our members feel process automation is key to remaining relevant with customers.

What can you do? Listen here as we explore process automation and digital transformation from a data science perspective.

About Kevin Craine

Kevin Craine is a professional writer, an internationally respected technology analyst, and an award-winning podcast producer. He was named the #1 Enterprise Content Management Influencer to follow on Twitter and has listeners and readers worldwide. Kevin creates strategic content for the web, marketing, social media, and more. He is the written voice for some of North America's leading brands and his interviews feature today's best thought leaders. His client list includes many well-known global leaders like IBM, Microsoft and Intel, along with a long list of individuals and start-ups from a wide variety of industries. Kevin's podcasts have been heard around the world, including the award-winning weekly business show "Everyday MBA". He is also the host and producer of "Bizcast" on C-Suite Radio and the producer behind podcasts for Epson, Canon, IBM and AIIM International, among others. Prior to starting Craine Communications Group, Kevin was Director of Document Services for Regence BlueCross BlueShield where he managed high volume document processing operations in Seattle, Portland and Salt Lake City. He also spent time at IKON as an Enterprise Content Management consultant working with national and major accounts. He was the founding editor of Document Strategy magazine. Kevin has also been, at one point or another, an adjunct university professor, a black belt martial artist, and a professional guitarist. Kevin holds an MBA in the Management of Science and Technology as well as a BA in Communications and Marketing.