“To Fly. To Serve.” That’s the motto of British Airways, a carrier I have flown for many years. When I first saw those words displayed on a plaque in the cabin as I boarded my flight, I chuckled. At the time, they seemed rather pretentious for what has become a very commonplace, almost plebeian way to get folks from one place to another. Of course, the more I thought about it, the more I warmed to the seriousness with which somebody at BA viewed the enormous responsibility inherent in transporting hundreds of people across the Atlantic in a silver tube. I realized how much was riding on that bus!
At AIIM, we believe that every organization is on — or should be on — a Digital Transformation journey. How effectively you navigate this journey relies on how adept your organization is at combatting the rising tide of information chaos. This requires new strategies and skills that extend beyond traditional ECM. We call this modern approach Intelligent Information Management. The purpose of this journey, the reason for Digital Transformation, is a drive to understand, anticipate, and redefine internal and external customer experiences.
Making an ECM implementation successful requires planning and attention to detail. The best way to create the right solution is to identify organizational goals and priorities. Learn how to manage a successful implementation in our free guide.